Data Marketing Trends

No matter which sector of the financial industry you're in, if you're targeting prospects for mortgage loans, payday loans, installment ...

If you haven't checked out the first part of this series on how to establish your audience and understand your ...

Customer acquisition campaigns are always widely talked about -- but if you're struggling to implement data-driven strategies into your campaign, ...

It's easy to think you can overlook direct mail marketing campaigns with all the new digital marketing strategies out there. ...