Consumer Data

National Consumer Database

A comprehensive national consumer database offering detailed insights into demographics, lifestyles, interests, purchase history, vehicle data, and more. It helps you target your ideal customers and prospects by providing a clear picture of who they are and how they allocate their time and money.

Dataset features:

A comprehensive overview of your consumer’s income,
credit, debt, and assets

30

Plus Sources

A detailed look at the composition of the household

200

million consumers

A more thorough insight into your consumer’s interests

125

million households

Distinct insights into a household’s purchasing activity

1000

plus attributes

Hundreds of propensity models for forecasting consumer purchase behavior

200

Million consumers

The capability to refine your audience using vehicle information

1000

Plus attributes

Exclusive information on wellness and health

Actionable data points complete with consumer contact information

Our User Cases

Intelligence

  • Segmentation
  • Data enhancement

Acquisition

  • List building
  • Lookalike Modeling
  • Channels supported: online, email, direct mail, phone

Retention

  • Profiling existing customer base
  • Enhancing existing customer base to find additional opportunities

Ready to Revolutionize Your Marketing Campaigns?

Discover how Altair’s data analytics solutions can help your agency create more effective campaigns for lending institutions.